Is there anyone who doesn’t love to be under the limelight and does not enjoy the attention of the masses? I am sure, not one person on this Blue Planet likes to be neglected and abandoned by others.
This burning desire to become the ‘darling of the masses’ manifests hundredfold when you start your own online small business. But you realize very soon that the competition online is too much and you need to learn some ninja tricks to make your online small business popular and stand out from the rest. So here I am with some killer tips and suggestions:
1) Blogging about Your Online Small Business
Blogging always comes first, whether you are speaking of getting more traffic or making your online business more popular. Writing high quality and useful articles / blog posts is definitely the numero uno step in making your business popular because everyone digs information.
Especially when you are providing highly useful and practically applicable tips about topics related to your business, the masses are going to love it.
Be generous while offering tips and make sure that you offer great value to your readers. Remember, great content encourages your readers to share it socially and with their inner circle of friends, family and colleagues.
2) Encourage Reviews about Your Online Small Business
This is a step that majority of the online small business owners tend to overlook. Get in touch with other bloggers or webmasters who write reviews about products / services related to your niche. Request them / make an offer to them to include your product / business model in their next review.
There are many bloggers who specialize in reviews and are running hugely popular review sites. These sites get huge amounts of traffic and their visitors have great trust in their reviews. If you can manage to get a good review for your product / business, it could turn out to be a huge goldmine for your business.
3) Joint Venture with Affiliate Marketers
Affiliate marketers make money by selling others’ products and services. Shortlist a couple of affiliate marketers who are active in selling products related to your business, and then work out a deal with them. Getting in to a joint venture (JV) with an affiliate marketer is a win-win situation for both of you.
Both of your income streams become inter-related. The affiliate makes money only if he / she sells your product and you make money only if he/ she is successful in selling your product.
4) Let Your Online Small Business Make a Social Impact
There is no marketing / popularity for online businesses without getting actively involved in the social media. Make sure that your business makes its presence felt in the popular social media networks like Facebook, Twitter, Digg, StumbleUpon etc.
Simply creating a profile will not do, you need to engage with other members there to encourage interactions. Post frequent updates, share posts, newsletters and links related to your business, hold contests and get the community interested in your business.
Getting public attention and popularity for your online small business is guaranteed if you follow these 4 ninja tricks. But remember that it is important to maintain the popularity if you want your business to succeed. In other words, bookmark this post as a reference and keep doing all the tricks mentioned here; then rinse and repeat.
Category: Small business